101 SEO Stats to Reference Everywhere in 2025

Reach out today to learn how we can transform your local presence into a powerful engine for success. Also, keep in mind that successfully selling on social media doesn’t come down to only being found. It’s about making a lasting impression and building relationships with your prospects and customers. In addition to the number of relevant connections, endorsements for skills and written recommendations highlight your authority and improve your reputation. While it isn’t technically SEO, it still has a positive influence on your search ranking. Digital marketers optimize LinkedIn pages for the same reason they use SEO for any webpage.

How long does SEO take to work?

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Check out this in-depth local SEO guide from the folks over at TheSiteEdge. This is a great way to get started and stay ahead of your local competition. YouTube is a Google-owned platform that has snowballed in recent years, moving up to take the second spot in the Top 100 Most Visited Websites by Search Traffic. This means that adding video versions of your content will help you target new visitors across a new channel. Facebook and Google use OG tags to pull in information, while Twitter uses its own meta information, known as Twitter Cards. Google now supports the use of high-quality images, which is an excellent opportunity to spruce up your visual content.

  • These backlinks serve as endorsements from other reputable sites, boosting your website’s authority and credibility in the eyes of search engines.
  • SEO professionals also use the Google Console to find out what pages have been crawled and whether there are any errors caused by poor navigation structure, redirect loops, and server errors.
  • When you are looking to increase the volume of customers coming to your store, incoming calls, and online orders, you need to be visible in Google Search.
  • This will be a system of sharing your unique content with potential customers.
  • Another advantage of long-form content is that you will likely not only rank for your target keywords, but also for many other long-tail keyword variations.

Photos, videos, and other media additions

So, focus on trying to acquire links from authoritative sites in your niche or a closely related niche. So, look for opportunities to link to related pages when writing your content. Explore how brand building can align with your business goals and create lasting value, even if it initially reduces traffic. What you may not realize is that bloggers in your niche create these lists for you in the form of “best of” blog posts. If you do a lot of link building, you know that finding niche-relevant link prospects is not always easy. For example, this post of mine about link building has done really well.

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Gain organic website traffic

But I also noticed that these posts gave out search engine optimization tips for voice search… without any data or research to back them up. According to statistics, most businesses benefit from local searches. This is one reason why “…near me” is one of the most used phrases in search engines. The lesson moves from identifying the signs of popularity to creating link-worthy content. You will also learn how to utilize offline relationships to leverage your position as an organization.

To drive organic traffic, your content needs to be created specifically for topics that people actually search for. Otherwise, no one will be able to find your page on Google’s search result pages (SERPs), and you won’t get any organic traffic. So, in a nutshell, when you search, search engines look through all the pages in the index for relevant results. They then rank them using a computer program called an algorithm to put the best results at the top and display a search engine result page (SERP) to the user. For example, if you sell coffee, SEO can help your website show up on the first page of Google when people search for “buy coffee”.

So, if you make your site too complicated, then the search engine is not able to understand the content of your site correctly. Lastly, indexing would not be efficient, that may result in a low ranking for your website. In On-Page Optimization SEO method, you need to put the keyword phrase in the title tag and the meta description. You also need to have keywords phrase included inside your main content in all your webs-pages.

Which showed me all of that site’s broken external links at the time. And when you rank for that term, you’re going to get linked to like there’s no tomorrow. On the other hand, my voice search study gives bloggers and journalists data that they can EASILY reference. And I’m not afraid to say that it qualifies as “high-quality content”. And now you’re ready for our second strategy to help improve your SEO.

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You can check which queries your pages rank for in Google Search Console’s Search results report to understand the intent behind them. You just need to make sure SEO Anomaly the page does a great job of answering them. ‘Dwell time’ refers to how long searchers spend on a website they found on a SERP before returning to view other results. While Google has denied that dwell time is a direct ranking factor, it’s a clear sign of whether a user found the answer to their question.